Market research - options
Customer satisfaction research
In recent years, the market has recognized that customer satisfaction is an important success factor of an organization, because attracting new customers is more expensive than maintaining the existing customer base satisfied.
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Employee satisfaction survey
The importance of satisfied customers is obvious. However, the value of satisfied and loyal employees is underestimated. Research shows that there is a strong correlation between the customer and employee satisfaction of your organization.
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Customer Intimacy
Customer loyalty and customer intimacy is the value discipline in which the customer is put at the center. Customer intimacy is about building a relationship of trust with the customers, so that you are always aware of their needs and you can anticipate on them.
More informationEmployee involvement survey
With an employee engagement survey you can measure the extent to which an employee feels involved. An employee engagement survey combines the satisfaction of the employees with the involvement. In this way you measure who really cares about the ups and downs of the organization.
More informationManagement evaluation
Managers are of great signigicance for any organization and management development is therefore very important. With a management evaluation you gain insight into the performance and capacities of your managers and you can get the most out of your management team.
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